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Baozun Inc. (宝尊电商有限公司) (China)

Main Activities: Electronic Shopping and Mail-Order Houses
Full name: Baozun Inc. Profile Updated: January 28, 2026
Buy our report for this company USD 29.95 Most recent financial data: 2024 Available in: English & Chinese Download a sample report

Baozun Inc. (宝尊电商有限公司) is an enterprise located in China, with the main office in Shanghai. The company operates in the Electronic Shopping and Mail-Order Houses sector. The enterprise was incorporated on December 17, 2013. There are currently 7,650 (2024) people employed by Baozun Inc. (宝尊电商有限公司). The company’s latest financial report indicates a net sales revenue increase of 4.82% in Q32025. Over the same period, its total assets decreased by 2.33%. The enterprise’s net profit margin decreased by 0.05% in 2025.

Headquarters
No. 1-9, Lane 510, West Jiangchang Road
Shanghai; Shanghai; Postal Code: 200436

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Basic Information
Total Employees:
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Outstanding Shares:
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Registered Capital:
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Financial Auditors:
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Incorporation Date:
December 17, 2013
Key Executives
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Chairman
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President
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Senior Vice President
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Vice President
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Director/Member of the Board
Ownership Details
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16.5%
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14%
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14%
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10.6%
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5%
Subsidiaries
Baozun Hong Kong Holding Limited (Hong Kong SAR, China)
100%
Baozun Hongkong Investment Limited (Hong Kong SAR, China)
100%
Baozun Hongkong Limited (Hong Kong SAR, China)
100%
Company Performance
Financial values in the chart are available after Baozun Inc. (宝尊电商有限公司) report is purchased.
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Key Financial Highlights
Annual growth percentages for latest two years in local currency CNY. Absolute financial data is included in the purchased report.
Net sales revenue
4.82%
Total Operating Revenue
4.12%
Operating Profit
54.72%
EBITDA
77.62%
Net Profit/Loss for the Period
-6.03%
Total Assets
-2.33%
Total Equity
33.59%
Operating Profit Margin
3.63%
Net Profit Margin
-0.05%
Return on Equity (ROE)
0.46%
Debt / Equity
-10751%
Quick Ratio
2.26%
Cash Ratio
0.01%

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