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Baozun Inc. (China)

Main Activities: Electronic Shopping and Mail-Order Houses
Full name: Baozun Inc. Profile Updated: March 14, 2024
Buy our report for this company USD 29.95 Most recent financial data: 2022 Available in: English & Chinese Download a sample report

Baozun Inc. is a company located in Hong Kong. It was incorporated on February 20, 2002, by Mao Shanjun, Mao Yunde, Li Shangrong, and Lei Xiaoping. The company was initially established as Beijing Longsoft Technology Development Co., Ltd. with a registered capital of 100,000 yuan. On February 22, 2002, it obtained the business license with registration number 1101082358155. On October 28, 2011, the company decided to transform into a limited liability company based on its audited net assets of 53,308,700 yuan. The registered capital of the transformed company was set at 48,360,000 yuan, with the remaining amount included in capital reserves. On December 1, 2011, the company completed the business registration change process and obtained a new business license with registration number 110108003581552.

Headquarters
No. 1-9, Lane 510, West Jiangchang Road
Shanghai; Shanghai; Postal Code: 200436

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Basic Information
Total Employees:
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Outstanding Shares:
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Registered Capital:
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Financial Auditors:
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Incorporation Date:
December 17, 2013
Key Executives
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Chief Executive Officer
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Chief Financial Officer
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Chief Operating Officer
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Senior Vice President
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Director/Member of the Board
Ownership Details
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Subsidiaries
Baozun Hong Kong Holding Limited (Hong Kong SAR, China)
100%
Baozun Hongkong Investment Limited (Hong Kong SAR, China)
100%
Baozun Hongkong Limited (Hong Kong SAR, China)
100%
Company Performance
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Key Financial Highlights
Annual growth percentages for latest two years in local currency CNY. Absolute financial data is included in the purchased report.
Net sales revenue
4.73%
Total operating revenue
4.42%
Operating profit (EBIT)
-7.9%
Net Profit (Loss) for the Period
14.84%
Total assets
6.59%
Total equity
-5.28%
Operating Profit Margin (ROS)
-0.22%
Net Profit Margin
1.68%
Return on Equity (ROE)
0.35%
Debt to Equity Ratio
1.96%
Quick Ratio
-0.45%
Cash Ratio
-0.21%

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