General Joules S.A.S. (Colombia)

General Joules S.A.S. is a Colombian agricultural and food commodities company specializing in the sale, distribution and export of fruits, vegetables and agricultural inputs. Its business segments include fresh produce distribution, provision of livestock and crop production supplies, grain marketing (including rice, maize, soybeans and pulses) and export operations to markets in the United States, Canada and Europe. The company's product portfolio spans a wide range of consumable agricultural goods and production inputs tailored to wholesale buyers, industrial processors and global supply chains. Strategic focus centers on product quality assurance, efficient supply chain management, international market access and sustainable agricultural practices that optimize value for producers and buyers.