Pt Miswak Utama (Indonesia)

Miswak Utama is primarily engaged in toilet preparations activity. Its headquarters is located in Jawa Timur. The company was founded in 1992. Miswak Utama was founded by a group of visionary entrepreneurs who aimed to revolutionize the personal care industry in Indonesia. The company specializes in the production of a wide range of personal hygiene products, with a strong focus on natural and herbal ingredients. Its primary business line is the manufacturing of oral care products, while it also engages in the production of skincare and haircare items as secondary business lines. Miswak Utama operates several branches across Indonesia, with a significant presence in major cities such as Jakarta, Surabaya, and Bandung. The company's flagship products include herbal toothpaste and mouthwash, which are marketed under the brand name "Miswak Herbal". These products are well-regarded for their use of traditional Indonesian herbal ingredients, which appeal to consumers seeking natural alternatives. In addition to its domestic operations, Miswak Utama exports its products to several countries in Southeast Asia, including Malaysia, Singapore, and Thailand. The company has established partnerships with local distributors in these markets to enhance its international footprint. Miswak Utama is a member of the Indonesian Cosmetics Association, which helps it stay abreast of industry trends and regulatory changes. The company is committed to sustainable practices and aims to promote oral health through its innovative and eco-friendly product offerings. Its mission is to become a leading provider of natural personal care solutions in the region, with a vision to expand its reach globally.