Sime Darby Auto Bavaria Sdn. Bhd. (Malaysia)

Sime Darby Auto Bavaria Sdn. Bhd. is a Malaysia-based premium automotive retail and services company operating as part of Sime Darby Motors. The company is an authorised dealer of BMW and MINI vehicles, providing sales, marketing, and after-sales services through a network of dealerships and service centres across Malaysia. Its activities encompass new and pre-owned vehicle sales, trade-ins, financing facilitation, parts and accessories supply, maintenance and repair services, and customer experience management aligned with BMW Group standards. Strategically, Sime Darby Auto Bavaria is positioned around premium retail excellence, service quality, and long-term customer relationships. Its strategic focus includes delivering consistent luxury ownership experiences, expanding certified pre-owned offerings, investing in modern showroom and service infrastructure, and supporting the growing adoption of electrified vehicles through specialised sales and after-sales capabilities.